The Boron Letters

The Boron Letters
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Ce livre la est la bible du Copywriting!

"A series of letters by history’s greatest copywriter Gary C. Halbert, explaining insider tactics and sage wisdom to his youngest son Bond. Once only available as part of a paid monthly premium, The Boron Letters are unique in the marketing universe and now they are a bona fide cult classic among direct response marketers and copywriters around the world. "

Je vous le suggère fortement!

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J’ai adoré la lecture de ce livre, un must pour tous les copywriters!

Vous pouvez vous procurer le livre sur Amazon, mais si vous préférez le lire en ligne vous pouvez utiliser les liens suivants, sur le site d’origine:

Chapter 1: http://www.thegaryhalbertletter.com/Boron/BoronLetterCh1.htm
Chapter 2: http://www.thegaryhalbertletter.com/Boron/BoronLetterCh2.htm
Chapter 3: http://www.thegaryhalbertletter.com/Boron/BoronLetterCh3.htm
Chapter 4: http://www.thegaryhalbertletter.com/Boron/TChapter4.htm
Chapter 5: http://www.thegaryhalbertletter.com/Boron/TChapter5.htm
Chapter 6: http://www.thegaryhalbertletter.com/Boron/TChapter6.htm
Chapter 7: http://www.thegaryhalbertletter.com/Boron/TChapter7.htm
Chapter 8: http://www.thegaryhalbertletter.com/Boron/TChapter8.htm
Chapter 9: http://www.thegaryhalbertletter.com/Boron/TChapter9.htm
Chapter 10: http://www.thegaryhalbertletter.com/Boron/TChapter10.htm
Chapter 11: http://www.thegaryhalbertletter.com/Boron/TChapter11.htm
Chapter 12: http://www.thegaryhalbertletter.com/Boron/TChapter12.htm
Chapter 13: http://www.thegaryhalbertletter.com/Boron/TChapter13.htm
Chapter 14: http://www.thegaryhalbertletter.com/Boron/TChapter14.htm
Chapter 15 http://www.thegaryhalbertletter.com/Boron/TChapter15.htm
Chapter 16: http://www.thegaryhalbertletter.com/Boron/TChapter16.htm
Chapter 17: http://www.thegaryhalbertletter.com/Boron/TChapter17.htm
Chapter 18: http://www.thegaryhalbertletter.com/Boron/TChapter18.htm
Chapter 19: http://www.thegaryhalbertletter.com/Boron/TChapter19.htm
Chapter 20: http://www.thegaryhalbertletter.com/Boron/TChapter20.htm
Chapter 21: http://www.thegaryhalbertletter.com/Boron/TChapter21.htm
Chapter 22: http://www.thegaryhalbertletter.com/Boron/TChapter22.htm
Chapter 23: http://www.thegaryhalbertletter.com/Boron/TChapter23.htm
Chapter 24: http://www.thegaryhalbertletter.com/Boron/TChapter24.htm
Chapter 25: http://www.thegaryhalbertletter.com/Boron/TChapter25.htm

3 J'aimes

God’s work!

Vraiment de valeur que le livre ne soit pas sur Audible.

1 J'aime

En parlant de copywriting, un truc intéressant quand vous faites des bullets sur votre page de vente ou landing page, c’est de mettre les 2 bullets les plus fortes au début et à la fin…

Regarder le poste de @melodie_lambert et les deux plus clickés sont la première et la dernière.

Ce qu’il y a dans le milieu… ce n’est pas l’endroit que les gens regardent.

1 J'aime